From concept to dealer-ready.
We worked alongside Halcyon's industrial design team, exploring three hull-form directions and refining the chosen silhouette through twelve iterations. Each iteration was reviewed against a board of competitive vessels and the brand's own design heritage.
Color and trim studies were developed in parallel, with eight gelcoat options, four accent palettes, and three interior material directions. The final trim guide gives the dealer network the ability to specify any of 96 configurations with confidence.
The press kit debuted at Monaco in 2024 and was used across the model's first year of marketing. Meridian 56 sold out its first production run within six months of launch.
From the final delivery
Let's launch your next model.
If you're bringing a new model to market, our design team can develop the visual identity from concept through dealer-ready press kits.